NEWoMan 2026 Spring Movie / Visual

NEWoMan 2026 Spring

Textiles from my previous works were selected for use in the seasonal campaign film and key visuals for NEWoMan 2026 Spring.

The selection encompasses a wide range of textiles, from my personal works, including Composition and Structure, my graduation project, to Ultrasuede®, for which I have been developing textile designs in recent years.

The concept and behind-the-scenes story of the shoot are featured in LUMINE MAGAZINE.

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For the campaign film, the textiles were carefully moved by hand, little by little, while filming to capture their textures, surfaces, and movements. The key visuals were also created through carefully planned single-take shots, resulting in highly focused and distinctive images.

I am deeply grateful for this valuable opportunity, and to everyone involved in creating these beautiful visuals together.

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CLIENT: Lumine Co., Ltd

AGENCY: East Japan Marketing & Communications, Inc.

 

Textile Designer: Runa Takeuchi 

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Photographer / Cinematographer: Daisuke Abe（bird and insect）

Gaffer: Hirotsugu Hamada（bird and insect）

Prop Stylist: Erina Tsutsumi（bird and insect）

 

Creative Director: Takuma Watanabe（SIMONE INC.）

Movie Director: Shintaro Kamei（SIMONE INC.）

Art Director: Naoki Mizobe（SIMONE INC.）

Producer: Fumika Ochi（SIMONE INC.）

Production Manager: Haruka Tokoi（SIMONE INC.）